FRESHJIVdict by FRESHgator

Freshjive, Reserve, and AIGA/LA present An Exhibition of Hand Lettered Posters by JOHN DOWNER Opening Reception Thursday, August 13 from 8 to 11 pm At RESERVE, 420 N. Fairfax Ave, Los Angeles, CA 90036 (directly across from Canters Delicatessen) John...

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Since Rick KLOTZ started Freshjive, he had a personal conflict with this business of "branding". In fact, he was so conflicted at one time, that he quit working. He is in the business of promoting the company brand yet personally he isn't interested in...

WHAT? Freshjive and Reserve are having their semi annual warehouse sale this Friday and Saturday. Included will be limited editions, one offs, some girls stuff, and pieces from the previous GONZ! line. WHEN? 2 days only. July 10 and 11. 8AM until 7PM....

It's summertime and to celebrate the release of the Summer 2009 collection, Freshjive puts this little video here for your titillating enjoyment. Directed by Resintint. .

In the speedway of work, It was funny to meet Antoine (w/ his girlfriend Valerie) who was wearing this fabulous FJ "East L.A Horizon" tee... .

Just back from the Carhartt meeting in Basel where my cool friend Ivan (Carhartt Lisbon) wears the FJ "Tacos" tee... Hope you're good Dude? .

New for 2009, White with Purple/Gold print "Lords of Los Angeles" T in limited quantities. Support the L.A Lakers team as they power through the Finals and bring back the parade we have been waiting 7 years for. In Stores June 12, 2009

Our friend (and our favourite barman in Paris) Rachid appears with the FJ "World Problems" tee in this new issue of Le Bonbon magazine... .

A never published graphic designed by renowned graphic and fontdesigner Michael Doret: This graphic first used in a similar form for the cover of a Time magazine in the very early 1980s, was designed by renowned graphic designer Michael Doret for one...